Thursday, 12 December 2013

Group: Plan For Audience Research

In order to collect as much audience research relating to our video, digipak and advert, we have decided to send out our video campaign via social media such as Facebook and email to gain as many responses as possible. As well as this, we have planned a focus group for Monday to gain more feedback from a controlled demographic of our audience.

After Monday, we will collect all of our results from both methods, and evaluate them.

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